Monday, 18 April 2016

Olivia's Deli: Ink Iconography

Today we spent a few hours painting out some basic icons with ink. We wanted to create an artistic, hands on aesthetic to compliment the independent deli's character. The paintings can be used on the product packaging but also organised into a pattern which will be printed on wrap paper - this will create a lovely black and white visual design.


Above shows all the icons we have painted. They have been put into illustrator onto separate art-boards so that they can be dropped in to form a collage.


After mocking up the first few paintings in Illustrator I decided to see how they would look as a pattern to get a feel for how the design was going to look. I really like the affect produced; the products are clear to see and identify but the brush stroke outlines make the illustrations more personal and hand rendered. The small idiosyncrasies and the fact that things aren't straight or symmetrical give the design its character and make it more intriguing. 



I have begun to create the wrap paper by using a 13 by 11 grid on an A3 document. At every cross and in every square an illustration is being placed.



Working from the bottom up the design is beginning to fill up.




Above is the final outcome, although it was quite time consuming I am really pleased with the result. The illustrations look a lot better than I could of imagined and the visual effect that they produce when all together is really cool. Using a grid definitely helped with sizing and distancing them from each other - no parts look clumped together or too heavy and all the illustrations are balanced out well. 

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